by James L. Rubart, @jameslrubart Are you familiar with, The Curse of Knowledge? Here’s how Wikipedia describes it: “The curse of knowledge is a cognitive bias that occurs when an individual, communicating with …
Put the Mess in Your Message
by Angela Ruth Strong, @AngelaRStrong Director Brian Bird told the story of how his neighbor who was an unbeliever got invited to see a Christian movie. Afterward, he said to …
How to Reach Subscriber Inboxes Instead of Spam Folders
by Rachel D. Russell, @RDRussellWrites You’ve put in the time to write an email to your list—which may still only be your two best friends from high school and your mom—but, it’s …
Finding your Voice
by Katherine Reay, @Katherine_Reay Last month I talked about reading and how reading can affect our writing voice. I thought I’d spend a little more time on that today… “Voice” is so …
Why Your Story Matters
I say it a lot…your story matters. We adopted this phrase a number of years ago when we were rebranding our site, as well took at look at the kinds …