In the past couple weeks, we’ve talked about practical steps you can take to begin marketing you and your book even before you’re published. Read the first six steps here. …
One Thing Marketing: Marketing Before You’re Published Part 2
Today we’re continuing our discussion on practical steps you can take to start marketing you and your book before you’re contracted. Last week we covered the first six tips. Here …
One Thing Marketing: Marketing Before You’re Published Part 1
So I kind of love the Allstate Mayhem commercials. You’ve seen them right? They’re hilarious, and the goal: to get you all prepared and insured before mayhem strikes. Well, let’s …
One Thing Marketing: What marketing is…and isn’t.
So, February is sort of a lovey-dovey month with Valentine’s Day and all, so it’s only fitting we continue talking about something I love: author marketing. (If you just groaned …
One Thing Marketing: The Three Bs—Buy In!
For the past couple weeks, we’ve been talking about the Three Bs of marketing: 1) Brand 2) Bio 3) Buy-in We focused on “brand” two weeks ago and “bio” last week. Today’s topic: …